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IGNITE 

Ignite Your Leadership

You know you’re a leader. But you also have to speak like one. And that means being able to engage, align and mobilize others to act on your leadership initiatives. Every time you speak.

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A Trusted Voice Behind the C-Suite

For over 20 years, Marianne Gobeil has empowered hundreds of C-suite executives and other senior leaders with her transformative communication methodology—earning international recognition and trust at the highest levels.

Change is essential.
But it’s not happening yet.

Your ability to ignite change that’s vital to your organization depends on your leadership. 
You have to be able to engage, align and mobilize all those who can help achieve it. If you can’t clearly explain what’s changing, why it matters, and what to do next, your teams freeze, momentum fades, and change fails to ignite.

Your vision of change is stuck—because you and your team members are siloed. Each one is focused on their own function, disconnected from the bigger picture. 

You need to be aligned and unified in order to realize your broader vision. 
Unity isn’t a nice-to-have—it’s the key to turning vision into the action that realizes it.

You spend a lot of time preparing your presentations and other communications, especially when it really matters. It seems to go well. They listen. But the response is less than you hoped it would be. You need to be confident that when you speak, you achieve what matters to your leadership. Every single time without fail. So you can be heard as the leader you know you are.

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Igniting Change Through

The Illumify® Method

 

IGNITE enables leaders to drive meaningful, lasting change through clear, compelling communication. Using a practical, real-time methodology, leaders cut through resistance and compel others to act with purpose and alignment. 

Built on Marianne’s award-winning work in leadership communication, this work has helped hundreds of executives and other senior leaders transform how they speak about what matters most. After applying this proven methodology, leaders learn to design every communication to be effective - driving commitment, alignment, and action. On average, their communication effectiveness increases by 32%, with measurable improvements in engagement, alignment and outcomes. 

Now, through IGNITE, this powerful methodology is available to empower you to elevate your leadership impact and ignite meaningful change.

 

Tailored Specifically For

  • Senior leaders (SVPs, VPs, AVPs) driving change—whether championing your own vision or executing a broader organizational mandate

  • Line-of-business and cross-functional leaders responsible for leading teams through transformation

  • High-potential leaders preparing for senior roles

  • Leaders within corporations, government agencies, SMBs and non-profits. 

IGNITE Your Leadership

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What's Included in IGNITE

Ignite your leadership today

IGNITE:

  • Reveals to you how speaking as a leader is different from other communication and from what you've been doing so far.
  • Builds your leadership communication capability so you can deliberately design your communication to be effective every time you speak. 
  • Empowers you to be effective at communicating your leadership initiatives, ensuring the necessary buy-in, alignment and execution.
  • Enables you to ignite the change initiatives specific to your part of the organization confidently, deliberately, and systematically.
  • Mitigates the risk of your ineffectiveness at leadership communication preventing your from fulfilling your responsibility to ignite and cascade broader organizational change.
  • Quells resistance to change by making it meaningful enough for you, your staff and other key stakeholders to embrace the unknown and unfamiliar.

Marianne's Story

Everyone is talking, but is anyone responding?

When you work in crisis communication for over a decade, you understand the consequences of leaders saying the wrong thing, and the power of saying the right thing. Drawing on 30 years of professional communication experience, Marianne Gobeil is a trusted senior advisor to some of the world’s top corporate and political leaders.

Throughout her career, Marianne has attended many speeches. She’s observed executives, founders, and politicians convey their message to a crowd, and then observed those crowds getting distracted, checking their phones, and tuning out. She recognized how many leaders struggle to both communicate a clear vision and galvanize tangible action around that vision.

Marianne embarked on a quest to master what it means to communicate with impact. How do visionary leaders snap people out of their trance and ignite meaningful change?

What started as a curious research project evolved into an internationally-recognized, award-winning body of research on highly effective communication for leaders. Marianne now imparts this knowledge to leaders who want to become more.

What Leaders Are Saying

IGNITE Your Leadership

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Top features

 

IGNITE


$79.00 monthly

 

  • Brief Digital Learning Modules: Essential Illumify principles and practices in quick, actionable segments for busy leaders.
  • Executive Coaching Video Library: Short videos guiding you on how to apply the transformative Illumify Method to your real-time leadership opportunities.
  • Strategic Communication Template: Easy-to-use proprietary template to apply to your communication to engage, align and mobilize others every time you speak.  
  • Live Monthly Strategic Counsel Sessions: Expert counsel from Marianne on what to convey in a communication to ensure that others act and advance the leadership initiative.
  • Flexible monthly access, cancel anytime

 

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Top features

SAVE 21% (BEST VALUE)

IGNITE


$948 $749.00 annually

 

  • Brief Digital Learning Modules: Essential Illumify principles and practices in quick, actionable segments for busy leaders.
  • Executive Coaching Video Library: Short videos guiding you on how to apply the transformative Illumify Method to your real-time leadership opportunities.
  • Strategic Communication Template: Easy-to-use proprietary template to apply to your communication to engage, align and mobilize others every time you speak.
  • Live Monthly Strategic Counsel Sessions: Expert counsel from Marianne on what to convey in a communication to ensure that others act and advance the leadership initiative.
  • One-time payment for a full year of access

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